En esta categoría del festival de la creatividad Cannes Lions que se lleva a cabo en Cannes, Francia se inscribieron 590 piezas para esta 64 edición y se entregan 25 premios. Únicamente 5 premios se vienen para América Latina que se distribuyen para las siguientes piezas y países respectivamente:
|
Title |
Client |
Product |
Medium |
Entrant / Idea Creation |
Country |
Award |
|
VR VACCINE |
HERMES PARDINI |
DIAGNOSIS LAB |
Events / Experiential |
OGILVY BRASIL, São Paulo |
BRAZIL |
Gold Lion |
|
Gold LionVR VACCINE |
HERMES PARDINI |
DIAGNOSIS LAB |
Digital Craft: User Experience (UX) |
OGILVY BRASIL, São Paulo |
BRAZIL |
Silver Lion |
|
Silver LionTALKING HANDS THERAPY |
MEXICAN FOUNDATION FOR RHEUMATIC PATIENTS |
ARTHRITIS THERAPY |
PR |
FLOCK, Mexico City |
MEXICO |
Bronze Lion |
|
Bronze LionPHANTOM LIMB THERAPY |
SAMSUNG |
SAMSUNG GEAR VR |
Use of Technology |
LEO BURNETT MÉXICO, Mexico City |
MEXICO |
Bronze Lion |
|
Bronze LionSIGN THERAPY |
ME MUEVO FOUNDATION, SORDOS CHILENOS FOUNDATION |
SIGN THERAPY |
Digital: Web Platforms |
PROLAM Y&R, Santiago |
CHILE |
Bronze Lion |